I build creative ideas into things people remember — brands, campaigns, content. My sweet spot is turning a brand's strategy into effective creative that holds up across every channel, whether I'm executing the work myself or leading the team behind it. I've launched brands from scratch, run creative departments, and delivered for clients like McDonald's, LongHorn Steakhouse, Maaco, Pilot Pens, University of Tennessee Athletics, and East Tennessee Children's Hospital.

Outside work, I'm cheering on the Vols, at a concert, or fostering another golden retriever or lab — and always plotting my next trip.